WASHINGTON, D.C. - New information released today by the U.S. Consumer Product Safety Commission's (CPSC) Pool Safely: Simple Steps Save Lives campaign, shows that 90 children younger than 15 were reported to have drowned in swimming pools since Memorial Day.
According to media reports, an additional 106 children of that age required emergency response for near-drowning incidents. These incidents provide a sobering reminder of how a fun day at the pool can quickly turn tragic.
The figures show that young children and toddlers are especially vulnerable to drowning because 72 percent of the children reported to have drowned since Memorial Day were younger than 5 years old.
In light of this information, the campaign is encouraging water parks, municipal swimming pools and other indoor and outdoor aquatic facilities to celebrate Pool Safely Day, an annual event promoting water safety that encourages all Americans to pool safely every day. Participants from all around the U.S. will be participating in Pool Safely Day activities during the week of July 22-29, 2012. More than 70 facilities in 30 states have registered events with CPSC during that week. Events will range from free swimming lessons, to CPR training, to distributing Pool Safely information materials to parents and caregivers.
"Making sure their children learn how to swim is one of the most important steps parents can take," said CPSC Chairman Inez Tenenbaum. "Swimming is a fun activity to help keep cool in the summer and it also can be a lifesaver."